About the Book
Baniya-a derivative of the Sanskrit word Vanij, is a term synonymous with India'strader class. Over the decades, these capitalists spread their footprint across vastsectors of the economy from steel and mining to telecom and retail. And now evene-tail.
Nikhil Inamdar's Rokda features the stories of a few pioneering men from thismercantile community-Radheshyam Agarwal and Radheshyam Goenka,founders of the cosmetic major Emami; Rohit Bansal, co-founder of Snapdeal;Neeraj Gupta, founder of Meru Cabs; and V.K. Bansal, a humble mathematicstutor whose genius spawned a massive coaching industry in Kota-amongstothers.
Through the triumphs and tribulations of these men in the epoch marking India'sentire post independence struggle with entrepreneurship-from the License Raj tothe opening up of the floodgates in 1991, and the dawn of the digital era-Rokdaseeks to uncover the indomitable spirit of the Baniya.
About the Author
Nikhil Inamdar is a Mumbai based financial journalist. He was a prime timenews presenter with NDTV Profit and worked for several years as a televisioncorrespondent at other reputed news channels after completing a postgraduatedegree in broadcast journalism from the UK. He is currently consultant columnist at Business Standard Online. This is his first book.